Meet Mercy and Anita – the African workers driving the AI revolution, for just over a dollar an hour
Social media content and AI training data are processed in outsource centres in the global south, where long hours, low pay and exposure to disturbing material are the norm
Mercy craned forward, took a deep breath and loaded another task on her computer. One after another, disturbing images and videos appeared on her screen. As a Meta content moderator working at an outsourced office in Nairobi, Mercy was expected to action one “ticket” every 55 seconds during her 10-hour shift. This particular video was of a fatal car crash. Someone had filmed the scene and uploaded it to Facebook, where it had been flagged by a user. Mercy’s job was to determine whether it had breached any of the company’s guidelines that prohibit particularly violent or graphic content. She looked closer at the video as the person filming zoomed in on the crash. She began to recognise one of the faces on the screen just before it snapped into focus: the victim was her grandfather.
Mercy pushed her chair back and ran towards the exit, past rows of colleagues who looked on in concern. She was crying. Outside, she started calling relatives. There was disbelief – nobody else had heard the news yet. Her supervisor came out to comfort her, but also to remind her that she would need to return to her desk if she wanted to make her targets for the day. She could have a day off tomorrow in light of the incident – but given that she was already at work, he pointed out, she may as well finish her shift.
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